The origin of SideUp
SideUp was born out of the idea that employee benefits should be easier to manage and more impactful for both employers and their teams. Drawing from years of experience in the banking sector, our founding team recognized the need for a smarter, more flexible approach to benefits management. With this insight, we built a platform that streamlines the process and empowers employees with better control over their benefits.
Leveraging our deep expertise in financial systems, we are committed to helping companies strengthen their relationship with employees by offering benefits that truly make a difference.
Fabio Barbosa

Our values
Our mission is to build stronger connections between companies and their teams by making benefits simple and impactful
Innovation
We continuously innovate to stay ahead of the curve, leveraging technology to create smarter, more efficient benefits solutions evolve your business.
Flexibility
Every company and employee is unique, which is why our platform is built to offer flexible, customizable benefit options that fit everyone’s needs.
Employee-centred
We always focus on improving employee well-being satisfaction, creating benefits that strengthen the connection between companies and their teams.